The Chicago Cubs had been named the “lovable losers” prior to their 2016 World Series win. As such, loyal Chicago Cubs fans still enjoyed attending baseball games at Wrigley Field.
In 2012, however, attendance at the games fell below 3 million. Attendance had not fallen below 3 million since 2003. The team’s performance in 2012 was not great, a trend that left their attendance below 3 million for 4 years.
The rise in attendance seen in 2015 can be attributed to the team’s advancement to the NLCS with an impressive 97-65 record. The Cubs were still just short of ending their 108-year-old World Series championship drought – a feat they would achieve in 2016 when attendance nearly rose to their all time high of 3,300,200 in 2008.
Carolina Molina Data and Digital Journalism 